Justify the purpose of the selected health care establishments’
Write a three to four (3-4) page paper in which you:
1. Justify the purpose of the selected health care establishments’ product(s) / service (s) and their associated life cycle(s).
2.
Suggest one (1) strategy to improve the marketing mix of the selected
health care establishment. Support your strategy by highlighting one (1)
benefit of (1) portfolio analysis and providing two (2) examples that
display differential advantages.
3.
Assess the importance of technology in providing patients with clear
and accessible information about health care organizations and the
product(s) / service(s) that they provide.
4.
Outline a survey to capture patients’ expectations regarding the
delivery and / or accessibility of product(s) / service(s) identified.
5. Use at least three (3) quality academic resources. Note: Wikipedia and other Websites do not qualify as academic resources.
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